We help organizations craft and refine their brand positioning, marketing and communication strategies to deepen their connection with new parents.
A seasoned client services leader, we have over a decade of experience leading cross-functional projects with the big dogs (think Microsoft, P&G, and adidas). We are acutely aware of the constraints and challenges that companies face, and believe that solutions are only effective if they realistically fit within the needs (and budgets) of the business. We build on this brand and marketing expertise with firsthand experience working as postpartum doulas, lactation consultants, and mental health advocates. We are crystal clear on the needs consumers navigating the postpartum experience. It is at this intersection of consultant and birthworker that our own unique selling proposition lives.
Whether it’s reimagining an entirely new offering, or simply refining what you’ve got; we’re here for it (and we’re here for you).
We see the big picture
We believe that all parents deserve support.
Many organizations tend to focus on the mother, leaving their partners in the dark. We believe that fathers, non-binary folks, surrogates, adoptive parents, and ‘single parents by choice’ deserve just as much support as they embark on their journey into parenthood. Because of that, we ensure that our strategies and tools are created to serve the whole family unit, whatever that may look like. We are committed to being an anti-racist organization, and use inclusive language that respects all humans.